New customers only. Deposit £10+ in a single debit-card transaction and place a first real-money bet of £10+ at odds of 2.0 (evens) or bigger within 7 days of registering. Bets on BetBuilder, cash out, Bet Boost, Enhanced Acca, virtual and special markets, bonus-funded bets and bets with a void selection do not qualify. When the qualifying bet settles, win or lose, receive 3 × £10 Kick Off free bets for accumulators of 4+ legs at 4.0 or bigger (min 1.30 per leg). A winning Kick Off free bet earns one £10 Pro free bet; a winning Pro earns a £10 Elite free bet; a winning Elite earns a £10 Champion free bet. Max payout £60 on each Pro, Elite and Champion free bet. Full T&Cs apply. 18+. GambleAware.org
Highbet review in brief
Highbet is a sportsbook and casino brand at highbet.co.uk, launched in 2021 and relaunched in 2025 as a white label of SCGO Limited (UKGC account 44662, the VBet UK licensee), still better known for casino than sport.
- Highbet new customer offer: Bet £10, get up to £60 in free bets: £30 for accas, then up to £30 more if they win. No promo code needed.
- Best at: An escalating welcome package for accumulator punters.
- Sports: All-round sportsbook with a casino attached; promotions centre on football-style accumulators.
- Racing features: No live racing streams; Best Odds Guaranteed listed without published terms; Non-Runner Money Back and First Past the Post on racing.
- Betting features we like: ACCA Mega Boost of 10% to 100% on four-fold-plus accas, racing included, and 10% weekend cashback.
Horse.bet verdict: A lively football-shaped welcome offer, but no streams, loosely defined BOG and poor ratings leave racing punters better served elsewhere. Four out of ten.
All Highbet details
New customers only. Deposit £10+ in a single debit-card transaction and place a first real-money bet of £10+ at odds of 2.0 (evens) or bigger within 7 days of registering. Bets on BetBuilder, cash out, Bet Boost, Enhanced Acca, virtual and special markets, bonus-funded bets and bets with a void selection do not qualify. When the qualifying bet settles, win or lose, receive 3 × £10 Kick Off free bets for accumulators of 4+ legs at 4.0 or bigger (min 1.30 per leg). A winning Kick Off free bet earns one £10 Pro free bet; a winning Pro earns a £10 Elite free bet; a winning Elite earns a £10 Champion free bet. Max payout £60 on each Pro, Elite and Champion free bet. Full T&Cs apply. 18+. GambleAware.org
Highbet promo code

There is no Highbet promo code. The Highbet sign-up offer needs an opt-in before the qualifying bet rather than a code, then a deposit of £10 or more by debit card and a qualifying first bet, so there is nothing to type at registration and no code to hunt for on third-party sites.
The catch sits in what the free bets from the welcome bonus can be used on. The first three tokens are for accumulators of four legs or more at combined odds of 4.0, which is a football punter’s bet rather than a racing one, and the further £30 of the joining offer depends on those accas winning.
| Highbet promo code | No promo code needed — opt in before placing the qualifying bet |
|---|---|
| Welcome bonus and free bet | Bet £10, get up to £60 in free bets: 3 × £10 Kick Off free bets guaranteed, then up to three further £10 free bets (Pro, Elite, Champion), each earned by a winning free bet |
| Key terms and special conditions | Min deposit £10 in one debit-card transaction · first bet £10+ at 2.0 or bigger within 7 days of registering · Kick Off free bets for 4+ leg accas at 4.0+, min 1.30 per leg · BetBuilder, cash out, Bet Boost, Enhanced Acca, virtual and special markets excluded from the qualifier · max payout £60 per Pro, Elite or Champion free bet |
| Where to claim | highbet.co.uk — new UK customers aged 18+ |
| Verified | by Horse.bet |
Today’s racing: best prices
| No. | Horse | Best bookmaker price |
|---|
| No. | Horse | Best bookmaker price |
|---|---|---|
| 2 | Bill The BullRobert Havlin · Adam Kirby |
13/8Betfred, LiveScore Bet +1 |
| 1 | Blake's MonarchJack Callan · Ivan Furtado |
2/1bet365, Hollywood Bets +3 |
| 3 | Space DreamerCallum Rodriguez · Ollie Sangster |
5/1LiveScore Bet, Virgin Bet |
| 4 | Undercover AffairBilly Loughnane · David Evans |
6/1bet365, Coral +5 |
| No. | Horse | Best bookmaker price |
|---|---|---|
| 4 | Smoke TrailPatrick Wadge · Lucinda Russell & Michael Scudamore |
5/6William Hill |
| 2 | Newtown RamblerOakley Brown(5) · Adrian Keatley |
13/5SBK |
| NR | Coup de CoeurConor O'Farrell · Micky Hammond |
9/210bet, 7Bet +14 |
| 1 | The Other MozzieDanny McMenamin · L J Morgan |
15/2bet365, BetWright |
| 5 | From The CloudsJack Power(5) · Lucinda Russell & Michael Scudamore |
9/1Coral, Ladbrokes +2 |
18+. Prices via The Racing API; check the price on the bet slip before you bet. GambleAware.org
Highbet sign-up offer: how the £60 free bet ladder works
Highbet’s welcome offer works like a ladder. Your qualifying bet of £10 at evens or bigger can go on any sport, single or multiple, before or during the event, including a horse race. Once it settles, win or lose, three £10 Kick Off free bets arrive. Those must go on accumulators of at least four selections, each priced at 1.30 or bigger, with combined odds of 4.0 or more.
If a Kick Off free bet wins, you earn a £10 Pro free bet, credited seven days after the first Kick Off token settles. A winning Pro earns an Elite free bet and a winning Elite a Champion free bet, each worth £10 with a maximum payout of £60. The guaranteed value is £30; the remaining £30 depends on your acca selections.
The deal is flexible about where the qualifying bet goes: any sport counts, from Aussie Rules through to Formula 1 and tennis, and there are no wagering requirements on the free bets themselves. Payment method and time limits are where punters slip up, so stick to a debit card and place the qualifying bet inside the first seven days.
- Register at highbet.co.uk and opt in to the sports welcome offer. No promo code is needed.
- Deposit £10 or more in a single debit-card transaction. Other payment methods do not qualify.
- Place a first bet of £10 or more at 2.0 (evens) or bigger within seven days of registering, avoiding BetBuilder, Bet Boost, Enhanced Acca and cash out.
- Use the three Kick Off free bets on accumulators of four or more legs at 4.0 or bigger; winners move you up to the Pro, Elite and Champion tokens.
Highbet horse racing: what is on offer for punters
Highbet presents itself as an all-round sportsbook with a casino attached, and racing is part of the menu rather than the centrepiece. The welcome offer is a good illustration: a racing bet can trigger it, but the free bets that follow are designed for football accumulators. Anyone who bets mainly on horses should compare the basics below with the specialists on our horse betting sites list before signing up.
Highbet is still better known for its casino than its sportsbook, and the betting side leans hard on boosted odds and bet builders to stay relevant in a crowded UK market. That approach suits football punters building multiples more than racing fans looking for each-way value and pictures.
Best Odds Guaranteed and each-way terms
Highbet’s promotions page lists Best Odds Guaranteed among its racing concessions, paying the starting price when it is bigger than the price you took, but publishes no separate terms setting out which races, times or caps apply. Check the bet slip before relying on it. Highbet publishes no extra-place offers we could verify either, so each-way punters should run the numbers through our each-way calculator and compare place terms before staking.
Bet types
Highbet does not set out its racing bet types in a form we could check, so we have not listed them here. The welcome terms confirm that singles and multiples, pre-match and in-play, all count towards the qualifying bet, and that BetBuilder, Bet Boost and Enhanced Acca bets do not.
Streaming and racing features
There is no live racing streaming at Highbet; both of the independent reviews we consulted agree on that. If watching the race on the same screen as your bet matters to you, this alone rules Highbet out as a main racing account. The sportsbook’s promotional energy goes into accumulator cash boosts, which pay from 10% extra on a four-fold up to 100% on accas of 20 legs or more, with racing multiples eligible.
Highbet sports betting: odds boosts, Bet Builder and the markets
Away from racing, Highbet covers a broad spread of sports, with virtually everything from Aussie Rules to Formula 1 and tennis available alongside the football markets that drive most of its promotions.
Odds boosts are the crowd-pleaser. Highbet lengthens selected prices to give you a bigger return if the bet wins, and boosted bets sit alongside the acca cash boosts listed on its App Store page. Note that Bet Boost bets do not count towards the welcome offer.
Bet Builder is the other main feature. You only need to combine two or more different markets to build a bet, and it is available on more than half a dozen sports, which makes it one of the more flexible builders among the smaller UK brands. Like Bet Boost, BetBuilder bets are excluded from the welcome qualifying bet.
Beyond those two, the promotions lobby is light. Highbet may be an unheralded operator, but if it wants to keep existing customers on side it needs fresher deals for them once the welcome ladder has run its course.
Opening a Highbet account
Joining takes a few minutes. Click Register in the top right-hand corner of highbet.co.uk, fill in the sign-up form with your name, address and other personal details, then make your first deposit by debit card. No promo code is needed at any stage.
Those who like to know what they are signing up for should read the promotion terms before the first bet, in particular the list of excluded bet types and the seven-day window. Once the qualifying bet is placed, the rest is down to your accumulator selections.
Highbet welcome bonus terms: eligibility, tokens and payout caps
Highbet's sports offer has more moving parts than most, and the published terms answer several questions the headline leaves open.
Who can claim
The offer is for new, verified UK residents aged 18 or over who opt in before the qualifying bet. It is limited to one per person, household, IP address, email address, postal address and device, and Highbet says some customers may be ineligible because of profile or account restrictions. New players choose between the sports and casino welcome offers: qualifying for one rules out the other.
The qualifying bet
A single £10 deposit by debit card, then a first real-money bet of £10 at 2.0 or bigger within seven days of registration. Any sport and any market counts, single or multiple, before or during the event. A racing punter should be careful with multiples: if any selection is abandoned, cancelled, returned or void, the whole qualifying bet is invalid, so a non-runner in a racing double kills the claim. A win single on a horse that goes to post is the safer route.
Kick Off, Pro, Elite and Champion tokens
Three £10 Kick Off tokens land together when the qualifier settles, win or lose, each for an accumulator of at least four legs at 1.30 or bigger per leg and 4.0 overall. Only one Pro token can be earned, however many Kick Off accas win, and it arrives seven days after the first Kick Off token settles; each subsequent rung follows seven days after the previous token settles. Every token lasts seven days, has a £60 payout cap and cannot be cashed out. A void free bet that has not expired is returned to your balance.
Worked example
Qualify with £10 on a horse at 9/4. The three Kick Off tokens arrive when the race is settled. One goes on a four-fold of football and racing favourites at combined odds of 5.5 and lands, paying £45 because the stake is not returned. Seven days after your first Kick Off settles, the Pro token appears; if a 6.0 acca with it wins, the return is £50, comfortably under the £60 cap, and the Elite token follows a week after that.
Highbet promotions for existing customers: cashback, acca boosts and racing refunds
Once the welcome ladder is done, Highbet's regular promotions are more substantial than its small profile suggests, and two of them are aimed squarely at racing.
Non-Runner Money Back
If your horse does not run, Highbet returns the stake as a free bet. The promotion page says it covers all British and Irish races and names ante-post bets on Cheltenham and the Grand National among the examples, which is where it earns its keep: an ante-post bet on a horse that misses the race is normally lost.
First Past the Post
Highbet pays out if your horse crosses the line first and is later disqualified or demoted in the stewards' room, settling the bet as a winner.
Weekend Sports Cashback
Opt in and Highbet refunds 10% of net sportsbook losses between Friday and Sunday, from a minimum net loss of £10 up to £50 cashback. It is paid as withdrawable cash with no wagering, within 24 hours of the weekend ending, and qualifying bets must be at least £10. Lose £150 net across a weekend and £15 comes back. The terms say any sport qualifies without naming racing specifically, so check before counting on it for a Saturday card.
ACCA Mega Boost
No opt-in is needed: a winning pre-match accumulator of four or more selections at 3/10 or bigger each, staked at £5 or more in cash, earns a boost of 10% at four legs, 25% at six or seven, 50% at ten to 14 and 100% at 20 or more, up to £50,000 extra. Racing is eligible. A void, non-runner or sub-3/10 leg drops the bet one tier, so a six-fold with a non-runner is paid at the five-fold rate of 15%.
Highbet app and payments
Highbet’s iPhone app has a rating of 1.8 from just 20 ratings on the UK App Store, a small sample but hardly a ringing endorsement. Its store listing leads with casino creative, including no-wager spins and the choice between free bets and cash spins at sign-up. Our betting apps guide covers better-rated alternatives for racing.
On payments, Highbet requires a debit-card deposit for the welcome offer, and the minimum is £10. It does not publish withdrawal times we could confirm, and its Trustpilot page, 1.3 from 248 reviews, includes complaints about withdrawals. Support is by live chat and email at support@highbet.com; sources disagree on whether chat runs around the clock.
Is Highbet safe and legit?
Highbet trades as a white label: the brand and website are Highbet’s, but the gambling licence belongs to SCGO Limited, UK Gambling Commission account 44662, which also holds the VBet UK licence and has no regulatory actions on the public register. That arrangement is common and legal; it means SCGO is the company answerable to the Commission for your account. The brand’s history is worth knowing. Its previous licensee, AG Communications Limited, was ordered by the Commission in February 2025 to divest and pay £1,407,834, and its domains, including highbet.com, are now inactive. The licensed domain is highbet.co.uk.



Screenshots from the Highbet app listing on the UK App Store.
How Highbet differs from AK Bets and 247bet
| Highbet | AK Bets | 247bet | |
|---|---|---|---|
| Welcome offer | Bet £10, get up to £60 in free bets | 25% acca boost, up to £100 free bet | 100% match up to £50 |
| Best Odds Guaranteed | Listed, no published terms | Not offered | Not offered |
| Live streaming | None | Selected UK & Irish races | Not confirmed |
| Each-way extras | None published | Not published | Not published |
| Stand-out feature | Escalating free-bet ladder | Trader Chat | Sportsbook and casino in one account |
Terms checked on each operator’s own site. Read the full terms before you bet. More detail in our AK Bets review, 247bet review.
Highbet pros and cons
What we like
- £30 in free bets guaranteed for a £10 qualifying bet
- No promo code needed
- Licensed by the UK Gambling Commission via SCGO Limited
What could be better
- No live racing streams
- Best Odds Guaranteed listed but without published terms
- Low App Store and Trustpilot ratings
Highbet for horse racing: our verdict
Highbet is a sportsbook that has had more than one life. The brand launched in 2021, lost its original licensee and returned in 2025 trading on the licence of SCGO Limited, the Malta-based company behind VBet in the UK. What it offers new customers is a lively, football-shaped welcome package: bet £10 and receive £30 in accumulator free bets, with up to £30 more if those tokens keep landing.
For racing, the case is thinner. There are no live pictures, Best Odds Guaranteed is listed without published terms, and Highbet does not set out its racing markets in a form we could check. Add an App Store rating of 1.8 from 20 ratings and Trustpilot complaints about withdrawals, and a score of four feels fair. Racing punters will be better served elsewhere, keeping Highbet as an occasional extra account at most.
Highbet racing and sign-up FAQs
Is there a Highbet promo code?
No. New customers opt in to the Highbet free bet offer, then deposit £10 or more by debit card and place a qualifying £10 bet at evens or bigger.
Is the stake returned with Highbet free bets?
No. Free bet stakes are not included in returns, and each Pro, Elite and Champion token has a maximum payout of £60.
Can I claim both the Highbet sports and casino welcome offers?
No. New customers get one welcome offer, sports or casino, and qualifying for one excludes the other.
Does Highbet offer Best Odds Guaranteed on horse racing?
Highbet lists Best Odds Guaranteed among its racing promotions, but publishes no terms on which races or times it covers, so check the bet slip before you assume it applies.
Can I watch horse racing on Highbet?
No. Highbet does not stream live racing. If you want pictures alongside your bets, compare the bookmakers on our horse betting sites page.
What is the minimum deposit at Highbet?
£10, and it must be a single debit-card deposit to qualify for the welcome offer.
Who holds Highbet’s UK licence?
SCGO Limited, licensed by the UK Gambling Commission under account 44662. Highbet operates as a white label on that licence.