UK horse Betting Bonues

The Best Horse Racing Free Bets and Sign up Bonuses

Horse racing is an integral part of British sporting culture, with a rich history dating back centuries. In the digital era, online bookmakers have revolutionised betting on horse racing, with promotional bonuses becoming a common feature across platforms. These bonuses are offered to both new and existing customers, enhancing their betting experience on prominent races such as the Royal Ascot, Cheltenham Festival, and more. Here we list the best free bets, welcome bonuses by the top-rated horse racing betting sites in 2024 like bet365 UK and Betfred.

Free bets and offers for horse racing betting – 2024

Bet365Get £30 in Bet Credits. Use bonus code. Horse bets included.
SBK AppUse promo code BRITISHG30 to bet on horse races with the SBK free bets – £30.
Betfred UK (Horse Racing)Get £40 in Bonuses. Register and bet using the promo code WELCOME40 when you bet £10 on Horse Racing.
GrosvenorBet £10 Get doubled your odds
Mr Play£15 in Free Bets
Hopa SportBet £10, Get £10 Free Bets Bonus. Min. deposit and wagering on sport to activate the Welcome Offer is £10.
Luckster£10 in Free Bets
All British SportsbookAlways 10% Cashback
Spreadex£40 in free bet OR up to £300 cashback offer. Stake at fixed odds bet of £10 at odds of 1/2.
Betway£30 in free bet offer. Min deposit: £5 required.
betVictorBet £10 on any racing market, get £40 in free bets. Live odds.
Comparing welcome bonuses by UK horse racing betting platforms: 2024. Use promo code BRITISHG30 to bet on horse races with the SBK free bet offer – £30. T&Cs apply.
horse racing free bets offers UK

A welcome bonus is the online betting industry’s version of rolling out the red carpet for newcomers. Almost all reputable UK sites with horse betting odds, such as bet365, SBK, and Betfred, offer enticing offers such as free bets to those who sign up and make their first deposit. This initial bonus may involve matching your deposit with an equivalent amount in free bets, up to a certain limit, to be used on your choice of races, including greyhound races where applicable. For instance, with bet365’s Horse Racing Bonus, new customers can get up to £30 in bet credits matched to their first deposit of £10 or more, which they can use on a race of their choice.

Best UK Bookmakers for Horse Racing Betting Bonuses

  • bet365 UK Bonus: Get £30 in Free Bets
    5.0 rating based on 1 rating
    5 stars
    18+, New Customers Only. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code can be used during registration but does not change the offer amount in any way.
  • BetVictor: Bet £10 Get £50
    4.5 rating based on 1 rating
    4.5 stars
    HORSE RACING: 18+, New customers only. Opt in, bet £10+ on horse racing at odds of 1/1+. No cash out. Get 4x £10 Free Bets on horse racing. Plus a £10 Slot Bonus, selected games, wager 20x to withdraw max £250. 7 day bonuses expiry.. Card payments only. T&Cs Apply.
    SPORTS: 18+, New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. Debit card / Apple Pay payments only. T&Cs apply, see below. | Please gamble responsibly.
  • Ladbrokes Offer: £20 in free bets
    4.5 rating based on 1 rating
    4.5 stars
    New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 = 4x 5 free bets. Free bets valid for 7 days, stake not returned. No cash out, restrictions + T&Cs apply.
  • Grosvenor Offers: Double the Odds Bonus
    4.5 rating based on 1 rating
    4.5 stars
    18+, New UK Customers only. Bet must be placed using real money in combination with the Odds Boost Token. Offer applies to Sport bets only. Maximum total stake is £10. Each way bets are a maximum of £5 each way (£10 total stake). If you stake less than £10 you will forfeit the remaining amount of the odds boost token.’Double the odds’ refers to fractional odds only. For the avoidance of doubt, it is the profit from the eligible bet that is doubled.
  • QuinnBet: £35 Free Bet + 10 Free Spins
    4.5 rating based on 1 rating
    4.5 stars
    Sign up for a QuinnBet acount to get 50% Back of First Day Losses up to £35 Free Bet. Bonus code is optional for UK players.
  • 10bet Sport Bonus: 50% deposit match up to £50 free bet bonus
    4.7 rating based on 1 rating
    4.7 stars
    18+, New bettors get 50% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager a total of 8 times deposit + bonus, with max qualifying bet stake equal to your initial bonus amount; Bonus expires after 60 days; Min odds of 4/5 on singles, or 2/5 per leg for acca; Some bet types excluded.
  • Betfred Bonus: Bet £10 Get £40 in Bonus
    5.0 rating based on 1 rating
    5 stars
    18+, UK customers only. Register using the promo code WELCOME40, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £30 in Free Bets and £10 in Free Spins (50x20p) credited within 10 hours of bet settlement. Free Bet stakes are not included in any returns. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
  • MrPlay Sport Bonus: £15 in Free Bets
    4.6 rating based on 1 rating
    4.6 stars
    18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 bonus, valid for 14 days, bets must be placed at a min. odds of 1/1 (2.00) or greater and be settled within 14 days of placement. System bets no eligible.
  • Unibet Offer: Refund up to £40 if first bet loses + £10 Casino
    4.4 rating based on 1 rating
    4.4 stars
    18+, New customers only. Min deposit £10. Money back as bonus if first sports bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Visit for full T&C’s.
  • betMGM UK Bonus: Get £40 in Free Bets
    5.0 rating based on 1 rating
    5 stars

Among the best bookmakers offering top horse racing betting offers UK users can enjoy are: bet365, 10bet, Betfred and SBK. Here is a quick overview of their welcome bonuses and free bets:


Bet365 Horse Racing Bonus offers £30 Bet Credits for new bet365 sports customers who deposit £10 or more. In general, the Bet365’s horse betting offers present an engaging and potentially rewarding horse racing experience. Whether you are keen on watching races, seeking the best odds, or wishing to participate in exciting betting challenges, visit bet 365 racing section.


10Bet offers bonuses such as a free bet if your horse finished second on selected races, and free bets when you wager a certain amount each day of a festival.


Coral offers a free £20 bet for new customers who open an account and make a first £5 wager.


Betfred offers £30 in free bets for new customers who place a first £10 bet at odds of evens or greater.


SBK offers £30 in free bets for new customers after an initial £10 deposit.

Recommended Offers Today

Types of Horse Racing Free Bets Offers

Horse racing free bets come in many forms. Some of the best horse racing betting promos include Money-back specials, Extra places, and Best odds guaranteed.

Free Bets on Horse Racing

Free bets are a common promotional deal offered either as part of the welcome bonus or as a loyalty reward to retain regular customers. Major racing festivals such as the Cheltenham Festival or the Epsom Derby often feature free bet promotions. These can be used on any race, provided the minimum odds align with the specific terms and conditions of the offer. Additionally, free bets can also be used on accumulators, encompassing multiple horse race selections.

For example, if you deposit £10 at SBK, they offer £30 in free bets, which can be used on any race, provided it meets the stipulated terms and conditions.

Paying Extra Places

In each-way horse racing bets, you can win a percentage of your bet if your horse finishes second, third, or fourth. For certain races, bookmakers may extend this to fifth or even sixth place. This makes each-way betting more appealing, especially in competitive races with large fields.

Special Early Prices

In horse racing betting, getting in early can be advantageous. Bookmakers may offer enhanced odds if you take the price early, providing a greater potential return on your bet.

Best Odds Guaranteed (BOG)

BOG is a universal promotion among UK online horse betting sites. Under this scheme, if you take an early price and the Starting Price (SP) is bigger, the bookmaker will honour the larger odds on that specific race.

Money-Back Offers

The unpredictability of horse racing can sometimes work in your favour. Several online bookmakers offer refunds in the form of free bets if your bet doesn’t pan out as expected. For example, if you back a favourite and it loses by a head or length, bookmakers like Betfred may refund your stake.

Acca Boosts

Acca Boosts reward you for winning combo bets. The more winners you back in your acca, the bigger your bonus. These bonuses can be applied to win or each-way accas.

Live Racing Specials

With live streaming services being offered by many top online bookies, punters can place bets while watching the race unfold. In some instances, free bets may be offered if you back a winner at certain odds in one of the televised races.

Price Boosts

In addition to special early prices, bookmakers often provide enhanced odds on select races. This can include favourites or long shots in notable races taking place at Aintree, Ascot, Cheltenham, Chepstow, Doncaster, Goodwood, Epsom Downs, and Haydock Park. This offer serves to heighten the thrill of betting on these prestigious venues.

Overall, horse racing bonuses add an extra layer of excitement to betting, providing an opportunity for punters to maximise their potential returns. Whether it’s a welcome bonus, a free bet offer, or a money-back guarantee, these bonuses bring additional value to your horse racing betting experience.

Maximize Your Horse Betting with Bet365’s Offers

Are you an ardent follower of horse racing or a professional punter looking for rewarding betting offers? If so, Bet365 has an array of lucrative incentives for you. With their top-notch streaming live HD quality service, promising odds, and a stimulating challenge, you’re sure to enjoy every bit of your horse betting journey.

  • Streaming Live Races: Bet365 provides you the privilege of streaming every race happening in the UK and Ireland. Now, you no longer have to worry about missing any action from At The Races and Racing TV; all the thrilling moments are at your fingertips! The streaming service is available to eligible customers who have a funded account or who have placed a bet in the last 24 hours. To watch races not provided by At The Races, a qualifying bet of at least £0.50 win or £0.25 Each-Way on your selection is required. What’s more, you can revisit any race covered by Racing TV and At The Races for free using the Horse Racing Archive.
  • Each Way Extra: To give you a greater edge in your horse race betting strategy, Bet365’s Each Way Extra allows you to increase or decrease the number of places in a race when you are betting Each Way on selected Horse Races. Please note that Terms & Conditions apply and registration is required.
  • Best Odds Guaranteed – Greyhound Racing: With Bet365’s Best Odds Guaranteed feature, you are assured of the best return on your greyhound racing bets, everyday. If the Starting Price (SP) is larger than the price you’ve taken on your selection, you get paid at the bigger odds! However, it’s essential to remember that this offer applies only to Win and Each Way Fixed Odds markets. All other markets, including Each Way Extra, Ante-Post bets, and Tote/Pari-Mutuel, are excluded from this offer.
  • 6 Horses Challenge: Take part in the 6 Horses Challenge. Predict the winners from six selected races, and stand a chance to win cash prizes. Cash prizes are up for grabs for four, five, and six correct results. The prize values are shared equally between all winners for each prize-pool. Prizes listed within the game are based on all races taking place as scheduled.
  1. Win and Each-Way Betting: This is the most common type of bet where you either bet on a horse to win the race outright (Win bet) or to finish in the top few places (Each-Way bet).
  2. Place Betting: Similar to each-way betting, but you’re just betting on a horse to finish in the top few places. The number of places paid will depend on the number of runners in the race.
  3. Forecast and Tricast Betting: A Forecast bet involves predicting the first and second horses in a race in the correct order. A Tricast bet extends this to the first three horses. These bets can offer higher returns but are also harder to get right.
  4. Accumulator Bets: These bets involve selecting the winners of multiple races. The more races you bet on, the higher the potential returns, but the risk also increases.

2024 Best Royal Ascot Free Bets

BookmakerRoyal Ascot OfferMinimum Deposit
10Bet50% matched deposit bonus up to £50Varies
Bet365Up to £30 in Bet Credits£5
GrosvenorDouble the Odds on first betVaries
BetfredBet £10 Get £30 in Free Bets + 60 Free Spins£10
  • 10Bet provides an enticing Royal Ascot offer. For new customers, they offer a 50% matched deposit bonus up to £30. This means that if you deposit £100, you receive a £30 bonus (link) to use on any sporting event, including the Royal Ascot races.
  • Bet365 will bring an exclusive offer for Royal Ascot punters in 2024. With our promo code, you can (already now) claim up to £30 in bet credits. When you sign up and deposit a minimum of £5, Bet365 matches your qualifying deposit in bet credits when you place qualifying bets to the same value and they are settled.
  • Grosvenor’s Royal Ascot 2024 bonus is a Double the Odds offer for new customers. You place your first bet on any sport, and they will offer double the odds. You bet at the original odds, and extra winnings are paid as cash. It’s an excellent way to potentially double your winnings at Royal Ascot.
  • Betfred also joins in with an impressive welcome free bet offer for Royal Ascot 2024 (expected). Betfred’s promotion is “Bet £10 Get £30 in Free Bets + 60 Free Spins”. If you stake £10 on any sports market at evens or greater, you will get £30 in free bets within 10 hours of your bet settling, plus 60 free spins on selected slots within 48 hours.


Can I use free bets for any sports market?

Most of the horse racing free bets offers are there for use at any time on any of the bookmaker’s sportsbook markets, including the popular horse racing markets available daily.

What are the prerequisites for free horse racing bets?

You will have to be signed up to a bookmaker to receive them and either deposit, or more often than not, stake an initial amount to receive your free bets.

Are there special offers for new customers?

Yes. Bookmakers’ introductory offers to new customers are a common way to obtain free bets for horse racing. These offers remain available all year round.

If you’re seeking answers to common inquiries about online horse racing betting, our comprehensive horse racing betting guide is a valuable resource. Whether you’re new to horse wagering or a seasoned bettor, our guide offers detailed explanations to enhance your understanding of the online betting process. For our readers in the USA, we provide in-depth reviews of top-rated US racebooks, including AmwagerTVG, and other reputable platforms. These reviews offer insightful analysis of each racebook’s features, promotions, and overall user experience. By reading our reviews, you can make well-informed decisions about choosing the best US racebook that aligns with your preferences.

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